Bitter is the secret ingredient that gives character to many of the world’s most iconic cocktails. With its bitter taste, herbal and spicy notes, and moderate alcohol content, bitter is incredibly versatile in both alcoholic and non-alcoholic recipes. In this article, we’ll explore the origins of bitter, the most famous cocktails that use it, how to use Martini bitter, and how to experiment with new recipes at home.
Whether you’re an amateur mixologist or just looking to spice up your aperitivo, you’re in the right place.
What’s the History of Bitter?
The word “bitter” comes from English and refers to the primary taste of this beverage: a blend of bitter and aromatic flavors obtained by macerating herbs, spices, roots, and citrus peels in alcohol. Bitter has its roots in medicine. In the 19th century, many bitters were sold as digestive elixirs or curative tonics.
Over time, bitter found its way behind the bar, becoming a key player in cocktail culture. Italy played a decisive role in the development of modern bitters such as Campari, Martini bitter, Cynar, and Aperol, all staples in the modern aperitivo tradition.
Today, bitter is more than just an ingredient—it’s a taste identity, a bold choice that adds depth and complexity to any drink.
How to Use Martini Bitter
Martini bitter is a ruby-red Italian bitter with intense aromatic notes, perfect for bold, flavor-rich cocktails. Its recipe includes over 30 botanicals, with hints of bitter orange, clove, cinnamon, and saffron.
Martini bitter can be used in several ways:
- In the great classics: like the Negroni, Americano, or Boulevardier.
- In modern versions: experimenting with exotic ingredients, spices, or fresh fruits.
- Served neat or over ice as a bitter aperitif.
- To balance the sweetness of juices or liqueurs.
One of Martini bitter’s strongest points is its versatility, making it ideal for both alcoholic cocktails and non-alcoholic variations.
What Drinks Can You Make with Bitter?
Bitter is one of the most commonly used ingredients in mixology—not only for its striking color but also for its ability to balance sweet, sour, and bold flavors. Below are some recipe ideas, divided between alcoholic and non-alcoholic cocktails, so you can make the most of your favorite bitter.
Alcoholic Cocktails with Bitter
Negroni
Arguably the most famous bitter cocktail in the world.
- 3 cl gin
- 3 cl sweet red vermouth
- 3 cl bitter (e.g., Martini or Campari)
Pour into a lowball glass over ice and stir gently. Garnish with an orange slice.
Americano
Lighter than the Negroni, this cocktail is fresh and easy to drink.
- 3 cl bitter
- 3 cl sweet red vermouth
- A splash of soda
Serve in an old-fashioned glass with ice. Garnish with an orange slice or lemon peel.
Boulevardier
The Negroni’s American cousin, made with bourbon instead of gin.
- 3 cl bourbon
- 3 cl bitter
- 3 cl sweet red vermouth
Bold and spicy—perfect for those who like robust drinks.
Bitter Spritz
A bolder take on the classic Spritz.
- 6 cl prosecco
- 4 cl bitter
- 2 cl soda
Serve in a wine glass with ice and an orange slice.
Old Pal
A dry, aromatic cocktail for lovers of bitter flavors.
- 3 cl rye whiskey
- 3 cl bitter
- 3 cl dry vermouth
Stir in a mixing glass with ice and strain into a coupe.
Non-Alcoholic Cocktails with Bitter
Bitter & Soda
Simple and perfect for aperitivo hour.
- 5 cl non-alcoholic bitter
- Soda to taste
- Orange slice
Virgin Bitter Mule
A non-alcoholic twist on the Moscow Mule.
- 5 cl non-alcoholic bitter
- 10 cl ginger beer
- Lime juice
Serve in a copper mug with ice and mint.
Red Sunset
A colorful and fruity mocktail.
- 4 cl non-alcoholic bitter
- 4 cl orange juice
- 2 cl grapefruit juice
- Soda
Bitter Lemon Fizz
Refreshing and sparkling:
- 5 cl non-alcoholic bitter
- 10 cl sparkling lemonade
- A few drops of fresh lemon juice
Virgin Americano
The non-alcoholic version of the iconic Americano.
- 3 cl non-alcoholic bitter
- 3 cl non-alcoholic vermouth
- Soda
Which Cocktails Are Made with Vermouth and Bitter?
The pairing of vermouth + bitter is one of the most beloved combinations in cocktail history. The sweet, aromatic nature of vermouth perfectly balances the bitterness of bitter. Some iconic examples include:
- Negroni – A timeless classic with gin, bitter, and sweet red vermouth.
- Americano – Just vermouth, bitter, and soda: ideal for aperitivo.
- Boulevardier – Bourbon, vermouth, and bitter for deeper flavor.
- Milano-Torino – Half bitter, half sweet vermouth: minimalist and refined.
- Dry Vermouth Twists – Modern takes combining bitter and dry vermouth with clear spirits or gin.
Where to Drink the Best Bitter Cocktails in Naples
Love bitter cocktails but don’t feel like mixing at home? Come visit us at KarmaCore Bistrot & Lounge Bar, where our bartenders turn every recipe into a sensory experience. From the great classics to original twists, each drink is crafted to highlight the refined bitterness of the bitter, paired with carefully selected ingredients.
Whether you’re into a perfectly balanced Negroni or a tropical-inspired Americano, KarmaCore is where you’ll find your next favorite cocktail.
Book your table at KarmaCore and let our mixologists take the lead—the art of bitter awaits you in the heart of Naples.
FAQ (Frequently Asked Questions) about Cocktails with Bitter
Bitter is a bitter and aromatic liqueur made from herbs, spices, and citrus peels. It helps balance the sweetness of other ingredients, adding complexity and depth to the cocktail.
Among the most well-known are the Negroni, Americano, Boulevardier, Milano-Torino, and Bitter Spritz. They all use bitter to create a distinctive aromatic profile.
Yes. There are many artisanal and alternative bitters (including non-alcoholic ones) that you can use to customize your drinks. Each bitter has a different flavor profile, so experimenting is part of the fun.
No, bitter is a high-proof liqueur and doesn’t require refrigeration. Just store it in a cool, dry place away from direct sunlight.
Some bitters can be used in small amounts to flavor desserts, ganache, sauces, or meat reductions—especially if they’re citrus- or spice-based.